Small businesses often provide more friendly and personalized service, aimed to enhance your shopping experience. Shop small and you will discover one-of-a-kind products and family-owned gems that you won’t find anywhere else. We hope that Union County can add a special touch to your lifestyle!
Unique Feature:
Downtown Liberty- Excitement is in the air as the area welcomes its newest fashion destination, Olive Juice Primitives. Today marked its official first day open for business (OCT 17 12pm-5pm). This vibrant boutique offers a curated selection of trendy apparel, handcrafted accessories, and exquisite gifts that cater to both fashionistas and casual shoppers alike. Open just in time for the holidays, Olive Juice is the perfect spot for those looking to shop small this Christmas!
You might think this place sells health food or organic juices; but, you would be mistaken. Nicknamed the “I love you boutique,” according to the owners, the phrase Olive Juice comes from “The Other Sister,” a 1999 film starring Juliette Lewis. During a standout scene, Lewis playfully shares this message with her lover from across a crowded room. She locks eyes with him and slowly whispers, “…olive juice…” The shape of her lips, and the prolonged sound, create an illusion that mimics, “I love you.”
Chic is the name of the game; so, be prepared for a fashionable adventure. Olive Juice boutique is fully stocked with stylish, seasonal clothes, an assortment of antiques (including new and vintage Christmas decorations), along with a hodgepodge of hidden gems you won’t find anywhere else.
Right away, you will notice the shop’s elegant arrangement of the merchandise. Unlike the bigger retail stores with cramped aisles and zero charm, this store is open, inviting and artistically tailored for your enjoyment. Your perfect particular is left to be discovered within a collage of items, each complimenting each other with an eye-pleasing aesthetic that will make you want to touch almost everything.
At Olive Juice Primitives, Christmas comes to life! From exquisite ornaments and special tree toppers to charming wreaths and festive lights, they have everything you need to deck your halls this season. Explore the curated selection of handcrafted decorations that capture the spirit of the holidays, along with personalized items that make perfect gifts. Gift cards are also available upon request.
Union County’s newest business is owned and operated by Charity Mullins. Together with her husband, David, the pair have completely remodeled the old Vintage Leaf store into their own vision.
The Mullins family resides in Boston, but their children go to Union County High School. According to Charity, Liberty is their second home, she explained, “My son (Noah) graduated last year. I have one daughter (Ava) that’s a freshman, and another (Brooke) that’s a junior. They have a lot of friends around town- We are very happy to be here. My husband and I love this community.”
Noah Mullins graduated from UCHS in 2023. Currently, he is in charge of marketing for the new business. Brooke will soon be working at the store, behind the counter. And their youngest, Ava, assists with behind the scenes jobs, like helping with the shop’s decorations. “We’re all a team, and we are excited to be doing this together,” Charity said.
Be sure to shop small this Christmas, and spend your money at the stores that appreciate you the most. By choosing to support local businesses, you not only find distinctive, one-of-a-kind gifts that represent thought and care; but, more importantly, you are contributing to the economic vitality of the area by keeping your tax dollars in the county. Plus, shopping local fosters connections. You are likely to interact with passionate, friendly business owners who are eager to share their stories and expertise, just like Charity Mullins.
Written by Cyrus Johnson and published to Union County Connect on October 17, 2024.